Everything Listing SEO Audit grades for a listing.
A CraftRank checklist score (not an Etsy ranking score) for how closely a listing follows Etsy's published listing guidance, so you know at a glance where it stands.
Checks whether all 13 tag slots are used, flags weak single-word tags, and spots tags that overlap or repeat each other.
Checks the title is concise, makes the item clear at the start, and avoids repeated words, and that the description opens by saying what the item is.
Flags listings with too few photos to show detail, scale, and context. Etsy supports up to 20.
Flags when materials are missing, a detail that helps shoppers understand and filter for the item.
Every shortfall becomes a ranked, plain-English fix, worst-first, so you always know what to do next.
This is a real Listing SEO Audit of a live Etsy listing. Run it on any listing of your own once you sign up.
The basics are partly in place. Work through the fixes below to lift the listing's visibility.
CraftRank checklist score, not an Etsy ranking score.
List the materials your item is made from; they help shoppers understand and filter for the item.
Keep the title under 15 words: say what the item is and its key traits, and move extra search phrases into tags and attributes.
Avoid repeating words in the title; use your tags to cover related search phrases instead.
Mention a few of your key search phrases naturally in the description, without repeating the same ones over and over.
Knowing exactly which fundamentals a listing is missing is the difference between guessing at SEO and fixing it.
Instead of wondering why a listing is not getting found, get a structured read on the exact fundamentals Etsy tells sellers to optimise.
Fixes are ordered by how many checklist points each gap accounts for, so you always know what to tackle first.
Run the audit on a competitor's best seller to see how a high-scoring listing is structured, then hold your own to the same bar.
This is a CraftRank checklist score, not an Etsy ranking score, and fix order reflects checklist points, not measured lost sales.
Sign in to CraftRank and open Listing SEO Audit.
Enter any Etsy listing URL or ID and hit Audit.
Work the ranked fixes top-down, then re-audit to watch the score climb.